MLS jersey sponsorships to be league wide?

bedir than average · 02-28-2007, 05:59 PM

US leagues eye MLS jersey sponsorships - PRWeek US

Quote:

As of now, the Real Salt Lake club and Utah-based supplement juice company XanGo have signed the only sponsorship deal. A source close to the situation, who expects that four or five more deals may be finalized by the start of the season, says, "Each of the deals will average over $1 million a year. These deals are going to be considerably bigger than the majority of deals those smaller teams in the English Premier League [have]."

A Wall Street Journal article in September reported that the Los Angeles Galaxy club was in discussions for a "multimillion dollar" deal.

"They're going to be very strategic with this, and look for the right brands and partners, and balance those investments with what makes sense overall," says Derek Aframe, VP at Octagon, a sports and entertainment marketing firm.

steeplechase3k · 02-28-2007, 08:32 PM

MLS won't have any problem doing this, football kits all over the world have corporate logos, so it is part of the football culture. This isn't the case in baseball and basketball, so the change is what people object to, this is MLS being like the rest of the world...

I was always surprised that they didn't have front kit sposorship.

I just hope that they are not leauge wide deals, the teams need to be able to make these choices themselves, not passed down from the MLS office.

bedir than average · 03-24-2007, 06:52 PM

Toronto announced BMO Financial
LA Galaxy with HerbaLife

Major League Soccer: News: 03/23/2007

RSL has XanGo
Red Bull has Red Bull

02-28-2007, 08:32 PM	#2 (permalink)
steeplechase3k Member Join Date: Nov 2006 Location: Portland, OR Posts: 125	MLS won't have any problem doing this, football kits all over the world have corporate logos, so it is part of the football culture. This isn't the case in baseball and basketball, so the change is what people object to, this is MLS being like the rest of the world... I was always surprised that they didn't have front kit sposorship. I just hope that they are not leauge wide deals, the teams need to be able to make these choices themselves, not passed down from the MLS office. __________________ --There are some who call me... Tim.--

03-24-2007, 06:52 PM	#3 (permalink)
bedir than average Administrator Join Date: Nov 2006 Location: Starbucks Posts: 8,256	Toronto announced BMO Financial LA Galaxy with HerbaLife Major League Soccer: News: 03/23/2007 RSL has XanGo Red Bull has Red Bull __________________ US Men's National Team World Cup Qualifying \| Democracy in Sports Meets My First Campaign "You're only so sure you're right because they're so sure you're wrong." Orson Scott Card in Xenocide