NHL attendance down - Page 2

CTDucksFan · 12-04-2006, 01:17 PM

Quote:

3. Maybe work with NBC to create a "Miracle Night in America" where they play an uninterrupted version of Disney's Miracle. You could then have a post-game sort of show which reflects on the great game with players who were there, NHL'ers who were inspired. NBC now has Al Michaels on their payroll I would think this would be a rather easy event to rig. Once the NFL season ends...perhaps the NHL could try to take advantage of NBC's Football Night in America slot and see what happens with an HOCKEY NIGHT in AMERICA. Yea its a rip off of the popular Canadian program; but why not try to create a culture of being a hockey fan here.

I think this is a fantastic idea. I know that they tried to make a specticle last year at Rock Center by hanging all the flags around the skating rink and doing their studio show from there. They did that on Saturday afternoons and I thought it was great.

But the idea make a Sunday night National game is an awesome idea. Think about it, there is always an 8pm game. Take last night's Ducks/Kings game. That's the perfect example of a game that should have been nationally broadcast. The NHL could plan the schedule post-NFL to contain a rivalry game every Sunday night and make that the game of the week. Ducks/Kings, Rangers/Islanders, RedWings/Colorado, even tap into classic Canadian matchups: Oil/Flames, Habs/Leafs.

Make them national broadcasts with no blackouts. One of the biggest things that kill ratings is the blackouts. If the Rangers play the RedWings on Vs, the Detroit and NY markets get blacked out of the national broadcast and must watch their local broadcasts. By doing so, Vs loses the biggest rating markets and the game ratings look pitiful. Do a Sunday national game where everyone watches it on NBC. Promote the game on Friday morning on the Today show.

I don't know if NBC would want to take the ratings hit on Sunday nights, but it could work out in the end.

Couple that with having Al Michaels calling the game and you really have something here!

John F · 12-08-2006, 03:00 PM

You know, this is a general marketing idea but...

Why don't they make jersey's affordable? 200 dollars for an authentic jersey is a joke. 80 bucks for a practice jersey is a joke as well. You want to appeal to the fans -- not rob them. How can you grow the game when people can't afford to be fans?

LemaireisGOD · 12-08-2006, 05:54 PM

I agree with John F on this. Although I only own one Authentic jersey. All of my jerseys are replica. I own over 20 of them. The differences are very superficial at best...but even those are $80. The practice jerseys should be half of what replica's go for IMO.

Amberelise · 12-18-2006, 05:14 PM

1.) ABC is the Disney channel, not NBC. Otherwise, I think this is a great idea.

2.) Agreed on the jerseys, but MORESO, they've got to lower the ticket prices.

3.) It's sad, but you've got to market hockey to the corporations. That's where the money is. And, being that I work at a location that is CONSTANTLY entertaining clients. . . we have a box at US Cellular, we have a box at Wrigley and we have tickets for Bears & Bulls games. . . but we just do absolutely nothing for hockey. And, why would we? No client wants to go there.

4.) You gotta market to kids. They grow up and remain fans. And, anyway, I became a fan in highschool and have had 2 ex-boyfriends that are now fans through me. Get 'em young so they can still influence, haha.

5.) You gotta just flat out MARKET. Nobody ever hears about hockey. EVER.

6.) Get Sportscenter to pay attention.

7.) Figure out a way to get people to understand the rules. People don't get it so they don't watch it. My boyfriend and I went to a game last night and he was constantly commenting on how he couldn't keep track of everything because there were too many rules. By the end of the night he knew what a hat trick is, what icing is and slightly what offsides means. It takes a long time to fully understand the game.

12-08-2006, 05:54 PM	#18 (permalink)
LemaireisGOD Veteran Member Join Date: Nov 2006 Posts: 504	I agree with John F on this. Although I only own one Authentic jersey. All of my jerseys are replica. I own over 20 of them. The differences are very superficial at best...but even those are $80. The practice jerseys should be half of what replica's go for IMO. __________________ "Why mess around with PT Boats when you can have a Destroyer?" ~ Al Strachan (Hockey Night in Canada)

12-08-2006, 03:00 PM	#17 (permalink)
John F Administrator Join Date: Nov 2006 Location: Tampa Bay area, Florida Posts: 2,497	You know, this is a general marketing idea but... Why don't they make jersey's affordable? 200 dollars for an authentic jersey is a joke. 80 bucks for a practice jersey is a joke as well. You want to appeal to the fans -- not rob them. How can you grow the game when people can't afford to be fans?

12-18-2006, 05:14 PM	#19 (permalink)
Amberelise Member Join Date: Nov 2006 Posts: 61	1.) ABC is the Disney channel, not NBC. Otherwise, I think this is a great idea. 2.) Agreed on the jerseys, but MORESO, they've got to lower the ticket prices. 3.) It's sad, but you've got to market hockey to the corporations. That's where the money is. And, being that I work at a location that is CONSTANTLY entertaining clients. . . we have a box at US Cellular, we have a box at Wrigley and we have tickets for Bears & Bulls games. . . but we just do absolutely nothing for hockey. And, why would we? No client wants to go there. 4.) You gotta market to kids. They grow up and remain fans. And, anyway, I became a fan in highschool and have had 2 ex-boyfriends that are now fans through me. Get 'em young so they can still influence, haha. 5.) You gotta just flat out MARKET. Nobody ever hears about hockey. EVER. 6.) Get Sportscenter to pay attention. 7.) Figure out a way to get people to understand the rules. People don't get it so they don't watch it. My boyfriend and I went to a game last night and he was constantly commenting on how he couldn't keep track of everything because there were too many rules. By the end of the night he knew what a hat trick is, what icing is and slightly what offsides means. It takes a long time to fully understand the game.